Dr. LeWinn's welcomes Laura Byrne as our new brand ambassador

Dr. LeWinn's is proud to welcome Laura Byrne as our new brand ambassador. Known for her openness, warmth and honest perspective on modern life, Laura brings a natural connection to the way we think about skin: it changes with us, and deserves support through every moment. 

As co-creator and co-host of Life Uncut, a former radio host, founder and creative director of jewellery label ToniMay, and mum of three, Laura has built a strong relationship with Australians through thoughtful conversations about relationships, motherhood, wellbeing and life's changing stages. Her willingness to share the highs, the challenges and everything in between has made her a trusted and relatable voice. 

That genuine approach is what makes Laura such a natural partner for Dr. LeWinn's. 

“I’m genuinely so excited to be working with Dr. LeWinn’s. I’ve been using the products consistently, and my skin is honestly the best it’s been in years. Which, at 40, with three kids and a fairly questionable amount of sleep, I’m very happy to report! 

I also love that Dr. LeWinn’s is an Aussie-founded brand. There’s something really special about partnering with a brand that has such a long history here but is still constantly evolving and creating products that genuinely deliver. 

Skincare has become one of those little rituals I really look forward to. My life is chaotic, I’m usually doing it while someone is yelling ‘MUM’ from another room, but I love having those few minutes at the end of the day that are just for me. And when your skin is looking this good, you stick with what’s working!”

- Laura Byrne 

Why Laura, and why now 

At Dr. LeWinn's, we understand that skin is always evolving. Hormonal shifts, pregnancy, sleepless nights, stress, sun exposure and seasonal change can all influence how skin looks and feels. Good skincare should respond to those changing needs, supporting skin to feel resilient and be at its best through life's ups and downs. 

Laura shares this practical and positive perspective. She has spoken openly about how her relationship with beauty has evolved through motherhood and other life stages, moving away from unattainable ideals and towards a routine that works for real life. She has also shared the importance of sunscreen in her routine and the values she hopes to pass on to her daughters. 

Her outlook closely reflects our own: skincare is not about chasing perfection. It is about understanding your skin, supporting its changing needs and helping it thrive over time. 

Laura on skin 

Laura's approach to skincare is considered and uncomplicated. After experimenting with too many actives and an overly complex routine, she now values simplicity, consistency and products that earn their place in her day. 

It is a philosophy we share. Since 1989, Dr. LeWinn's has developed science-backed skincare designed with Australian skin, lifestyles and conditions in mind. Our focus is on effective, considered formulas that help build skin resilience, so skin can continue to thrive through life's changing moments. 

"Laura has built a remarkable connection with Australians through her honesty, warmth and willingness to share both the challenges and joys that come with life's different stages. That openness is what makes her such a natural fit for Dr. LeWinn's. We believe skincare should support women through change, whether that's motherhood, hormonal shifts, busy schedules or simply the evolving needs of skin over time. Laura's authentic approach and focus on what works in real life perfectly reflects the way we think about skincare, and we're thrilled to welcome her to Dr. LeWinn's family." 

- Nikki Burke, CMO, Dr. LeWinn's